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My mother is an Avon rep, so I often get Avon products as gifts. One such product was the Foot Works beautiful marine salt hydrating balm, which I received for my birthday this year, alongside a selection of other Foot Works products.
The first thing I noticed when I unwrapped this, was that the packaging had changed. Foot Works products used to be housed in white tubes with a dated pale pink and blue theme. The new design of the packaging, with its turquoise/green colouring and simple footprint design looks much more modern and appealing and is definitely an improvement.
The product itself is a hydrating balm containing marine salt and algae extract. Avon say that it has a silky conditioning formula and will provide instant moisture to the feet. Also, although the tube doesn't mention this, the Avon website advises that the balm provides 24 hour moisturisation.
Whilst I don't find foot care products particularly interesting, I do have a need for them, as following a summer of almost exclusively wearing flip flops and sandals, my feet are not in the best of condition and I have fairly dry skin on my heels. The claims that the product made appealed to me and I began using the balm almost as soon as I received it.
The instructions for use simply state to massage this into clean, dry feet until it is fully absorbed. Although Avon call this a balm, personally I would say it is more of a gel. It's thick, but in my opinion, not quite thick enough - or balmy enough for that matter - to qualify as a balm.
The product is pale blue with a cloudy appearance to it and has a slightly citrussy scent to it. Every time I apply it I think of sun tan lotion and I do find the scent quite summery and uplifting. A lot of foot care products I have used in the past have had a minty fragrance, so I found this to be a refreshing change.
The balm smoothes onto the feet easily, but I learned quickly that less is more - I overdid it the first time and ended up having to wipe the majority back off with a tissue. I usually squeeze about a centimetre of gel to my finger at a time before rubbing it in and I need about three applications (or three centimetres!) of gel per foot. It feels cooling on application, which I found lovely during the warmer months. Rather irritatingly, it does take quite a while to sink in and can leave a greasy feeling to my feet, which tends to last at least half an hour, if not more. Taking this into consideration I have started to apply the gel before getting into bed. This way it can sink in as I sleep and I don't have to worry about skidding on wooden floors or sticking to carpet!
In terms of moisturisation, I would say that this is good but not great. There is definitely some improvement and my feet feel noticeably smoother and softer after use, which has to be a good thing. Unfortunately I have fairly dry skin on the backs of my heels and this product does very little for that, which I found disappointing as this was the main issue I was hoping it would tackle. I also think the claim on the website of 24 hour moisturisation was a little overly-optimistic. Whilst I can apply before bed and wake up with moisturised feet, by the time I go to bed again the next night the effects definitely seem to have worn off.
A 75ml tube of this costs £3.50, but if you're familiar with Avon you will know that they run special offers almost constantly, so if you're willing to wait a couple of brochures there's a good chance you will be able to pick it up for less. Even at full price it's not going to break the bank and the relatively small amount that is required per application has meant that my tube is lasting me well so far.
On the whole, I'm a little unsure whether to recommend the marine salt hydrating balm as I guess whether you will like it will depend on your situation. If you have very dry, rough skin, then forget it, this is just not strong enough to be effective. Also if you want to apply it and walk around (not a huge ask, really!) then it's not great because it's so slow to sink in. If, however you want softer, smoother feet (and you don't have any extremely dry patches which need sorting) and you're willing to apply before bed/sit around doing nothing for half an hour after application, then it's certainly worth a try!